Every year since 1977, ICOM organizes the International Museum Day, an exceptional moment for the international museum community.The objective of International Museum Day (IMD) is to raise awareness of the fact that museums are an important means for cultural exchange, the enrichment of cultures, as well as for the development of mutual understanding, collaboration and peace among peoples.Organized on May 18 or around that date for more than 40 years, the events and activities planned to celebrate IMD can last a day, a weekend or even an entire week. More and more museums around the world are participating in this global celebration: last year 37,000 museums took part in the event in 158 countries and territories.This year's theme is: "Museums as Cultural Hubs: The Future of Tradition"International Museum Day 2019 will focus on the new roles that museums play as active actors in their communities. The role of museums in society is changing. Museums are continuously reinventing themselves to be even more interactive, audience-focused, community-oriented, flexible, adaptable and mobile. They have become cultural hubs that function as platforms where creativity is combined with knowledge and where visitors can co-create, share and interact.